Wine Queens

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dc.contributor.authorMojca Ramšak
dc.date.accessioned2026-02-18T22:35:19Z
dc.date.issued2015
dc.description.abstractThis book explores a fairly unique wine marketing topic by examining the role and historic function of Wine Queens and Wine Kings. The author charts the history of Wine Queens in Europe, the Americas and Asia, while also focusing on cases from Slovenia. The difference between Wine Queens and Beauty Queens is also described in light of marketing approaches used in the wine industry. The book concludes with a thoughtful chapter on the role of objectification of women in profit seeking.
dc.identifier.isbn9783319166612
dc.identifier.urihttps://doi.org/10.1007/978-3-319-16661-2
dc.identifier.urihttps://rdigef.unam.mx/handle/rdigef/313
dc.language.isoen
dc.publisherSpringer
dc.subjectMarketing
dc.subjectSex
dc.subjectCultural property
dc.subjectTourism
dc.subjectManagement
dc.subjectMarketing
dc.subjectGender Studies
dc.subjectCultural Heritage
dc.subjectTourism Management
dc.titleWine Queens
dc.typeBook

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